The Classic Glacier Bay Parka

From our studio in Göteborg, we provided comprehensive support by handling high-quality photography, filming, and post-production for web and marketing purposes.
Design Strategy ✦
Graphic Design ✦
Storytelling ✦


Communicating the evolution of one of their most classic jackets, showcasing a decade of meticulous refinement and continuous improvment. This jacket, designed to handle the harshest conditions, reflects the company's commitment to quality and innovation.

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in store communication
Measuring of the human vital signs
Cliff models
Giving Shape to design


Our design journey started with exploring innovative ideas to discover ways of communicating the innovation and improvements down to the smallest detail of a jacket. This journey included creating storyboards, developing animatics, and progressing to final filming and processing.


Our expertise ensured high-quality visuals and seamless editing, enhancing their brand’s storytelling and visual impact. Through our collaboration, we helped bring their vision to life, showcasing their products..